The new worker/employer value proposition is mutual affection
Blog Series
Read Part 1
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Outplacement Is an Investment in Recruiting & Retention
Part 3: The new worker/employer value proposition is mutual affection
The new worker/employer contract is the ultimate rationale for offering effective outplacement services.
One of my favorite musicals is Fiddler on the Roof in which there is a touching scene that poignantly and humorously frames the value of entering any relationship with affection; in the scene a young revolutionary awkwardly proposes to his sweetheart by coaching their relationship in his economic and political mindset. She of course is rather put off by his impersonal approach and reminds him insistently that affection is the appropriate context for marriage!
Organizations do not marry employees, yet unless organizations demonstrate a long-term commitment to candidates, employees, contractors and alumni, they will act accordingly and go where they are valued and appreciated! Simply stated, organizations must present a comprehensive rationale for employees to accept a position, engage, remain with the organization, and once transitioned, think and speak highly of their former organization. That employee value proposition must include:

- Mutually beneficial talent/ employer relationship
- Aligned goals
- Career Development & Advancement
- Meaningful Purpose & Vision/Mission
- Leadership Quality & Commitment
- Future for organization/ employees
So ask yourself these strategic questions:
- Does your organization have a viable worker/employer contract?
- Is there a sound outplacement policy with a sufficient budget for high quality coaching when layoffs are a necessity?
- Are your change management and talent management policies and practices supportive of the entire Talent Cycle from recruiting, onboarding, and development to transition?
If not, implement them today, including high quality outplacement that protects your reputation, enhances employee retention, and ensures your future talent pool!
By Sheryl Dawson, CEO, Dawson Consulting Group
For full article, visit: Outplacement Is an Investment in Recruiting & Retention




